ENDEAVOUR CENTRE SECONDS CONCEPT
With the Endeavour Centre Seconds Concept, H. Moser & Cie. is providing a very simple but incredibly effective demonstration that a real luxury product is immediately recognisable even without a visible logo or brand identifier, just like a painting that remains unsigned by the artist. The aim is to go back to basics.
H. Moser showcases the product in its sheer refinement and sophistication, and yet with a powerful identity, thanks to its signature fumé dial, its case adorned with the characteristic shapes and a manual-winding movement.
The Endeavour Centre Seconds Concept offers some strong benefits. Equipped with a hand-wound calibre, it offers a power reserve of up to 10 days, with a power reserve indicator visible through the sapphire crystal case-back. Measuring 34 mm (15 lignes) in diameter, the movement is fitted with the ingenious Moser interchangeable escapement module, produced in-house, decorated and engraved by hand, with finishes worthy of the finest Haute Horlogerie pieces: screwed gold chatons, Moser stripes and a gold pallet fork and escapement wheel. With even the mainplate, bridges, pallet, escapement wheel and the hairspring made in-house, this is a Manufacture movement in the truest sense. Proof of authenticity is the company hallmark that adorns one of the bridges, as on all Manufacture movements from H. Moser & Cie. since 1828.
By letting the product take centre stage, H. Moser & Cie. shifts the debate on what true luxury is, focussing on the beauty of craftsmanship, and shining the spotlight back on the people responsible for creating these products.